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Summer Brennan's avatar

"buyers, like all people, are not rational. They are emotional beings first, and they rationalize their purchase after the fact" —very interesting!

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Penelope Trunk's avatar

I liked reading this -- it's easy to identify with a lot of the problems you ran into. Also, the post is so well written. So here's what I'm curious about: at the end you asked people for feedback about the post. What feedback did they give? Is it about writing? Is it about understanding your own weaknesses? I'm always interested in how people use editors.

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